From Field to Freezer, Ontario Grows, Toronto $105,000

The Toby Brand Corporation will develop and market a range of individually quick frozen Ontario vegetables including kale. The new frozen products are projected to result in over $300,000 of sales per year. The project will begin with a research and development analysis to ensure a strategic and sustainable farm to freezer product plan is in place. Once the new products are formulated, they will seek sustainable partnerships with growers and market the products through a comprehensive marketing plan